IDENTITY DESIGN, LOGO DESIGN, PACKAGING

Laroma is a specialty coffee brand based in San Francisco. Their coffee is known for their use of old and traditional Mexican methods of coffee bean growing, processing, and roasting. 

 

I was challenged to help celebrate Laroma's humble roots and focus on natural processing from bean to cup. I helped design the logo, the packaging, to-go bags, their new menu, and business cards. 

© 2019 Nik Kretzschmar

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Selected Works